On AI security, enterprise technology, category building, and what it takes to market complex technology to the people who actually have to act on it.
Most product positioning starts with the wrong frame. Here's the question that separates messaging that closes deals from messaging that gets nods and nothing else.
Read →
AI outputs sound plausible but are confidently wrong. Here's why we trust things that feel right over things that are right.
Read →
Most AI tools start fresh every conversation. Mine has been learning my life for over a year. Here's what that actually looks like — and why it matters.
Read →
Shadow AI is spreading through enterprises faster than any IT team can track. Here's why the old playbook doesn't work, and what actually helps.
Read →